Google AdSense is undoubtedly the best advertising network out there that follows a pay-per-click advertising model. When Google AdSense
was first launched they were accepting almost all websites with over
100 content rich pages and that comply with their basic program
policies. So almost anyone was able to get an AdSense account (even with
scraped content) in less than a week or two.
But today, your website must not only comply with Google AdSense Program Policies but must also comply with Google Webmaster Guidelines.
It means that you they can deny your AdSense application if your
website is selling text links or is hosting copyrighted content, etc.
Even if your website complies with these program policies and guidelines
they may still reject the application based on the content quality.
Is It Possible To Make Money Blogging Without Google AdSense?
In a word, Yes. But what you should know is that Google AdSense
is almost unassailable when it comes to monetization simply because
they have the largest ad inventory. Since pay-per-click ad networks
determines the cost per click based on bidding, when more and more
advertisers are bidding for the same ad position the cost per click
increases naturally. That exactly is the reason why AdSense outperforms
any other ad networks out there.
And that doesn’t
mean that you can’t make more money that you used to make with AdSense
from other networks. For instance, if you use the right affiliate
program then its earnings may be more than all your ad revenues
combined. But the problem with affiliate programs is that they’re not so
reliable. For example, if your organic rankings drop then it will
impact your earnings directly or if those affiliate programs reduce
commissions or change their business model then it may affect your
earnings. So it’s not a good idea to rely on affiliate programs alone in
the long term.
So what are the options and alternatives to Google AdSense?
Luckily
there are a lot of websites to monetize our content in several ways
without using AdSense. Some of them are: banner ad networks (for CPM
ads), affiliate networks (for CPA ads), alternate pay-per-click ad
networks (for CPC ads), text links, sponsored posts, paid guest posts,
in-text ads, in-image ads, etc.
You
can consider these AdSense alternatives if Google – banned your account
for whatever reason, denied your application, or if you want to try
something else or if you don’t want to depend upon AdSense income alone.
Sell PPC Ads: The 7 Best Google AdSense Alternatives
I
have reviewed few pay-per-click ad networks, in-text ad networks, CPM
ad networks, and other ways to monetize your content. If you’re looking
for Cost Per Action (CPA) or Pay Per Lead (PPL) networks then check out
the Top 10 Affiliate Networks
for affiliate marketing which is again an alternative to Google
AdSense. You can place ads from almost all the below mentioned networks
along with your Google AdSense ads.
1. Yahoo! Bing Network Contextual Ads (by Media.net)
Media.net
is probably the best alternative to AdSense as it’s powered by Yahoo
Bing Network. Bing has a search market share of around 18% and they also
have a good ad inventory. I’ve tried Media.net few months back and the
average CPM was better than any other AdSense alternatives. Also, if
you’re from Russia or your targeted visitors live in Russia then then
you can try Yandex Advertising Network instead of Media.net.- Alexa Rank: 2,374
- Minimum Payment Amount: $100 (PayPal); $500 (Wire Transfer)
- Payment Method(s): PayPal, Wire Transfer
- Programs Offered: Cost Per Click
2. Clicksor
Clicksor
is one of the best Google AdSense alternative which allows publishers
to display advertisements related to their website content by using
their contextual technology. You can place Clicksor ads along with
Google AdSense ads and can even set minimum prices for CPV, CPC, CPM and
CPI ads. The ad formats include Inline Text Links, Text banners,
Graphical banners, Pop-unders and Interstitial ads. You receive up to
85% of the ad income and can earn extra income by referring other
publishers. Clicksor pays 10% additional income every time you refer a
publisher or advertiser to Clicksor network.- Alexa Rank: 1,312
- Minimum Payment Amount: $50 (PayPal, Check); $1,000 (Wire Transfer)
- Payment Method(s): PayPal, Check, Wire Transfer
- Programs Offered: Cost Per Click, Cost Per Impression
3. Superlinks
Superlinks is an ad network that offers a variety of products like — premium banner ads, full page ads, footer ads, tower ads, exit links, etc. You can create multiple ad units on a single page (up to 5 ad units per page). Superlinks has partnered with DoubleClick Ad Exchange, OpenX and other premium ad networks so that it can offer higher CPM than Google AdSense (because of higher ad inventory). It’s worth a try when your traffic quality is high and the AdSense earnings is low.- Alexa Rank: 37,719
- Minimum Payment Amount: $100 (PayPal & Payoneer); $500 (Wire Transfer)
- Payment Method(s): PayPal, Payoneer, Wire Transfer
- Programs Offered: Cost Per Click
4. BidVertiser
BidVertiser
is another top alternative to Google AdSense which pays you for valid
clicks on ads placed on your website as well as for conversions
generated from those clicks. You display ads on your website or blog and
advertisers bid against each other so that you earn the maximum cost
per click.- Alexa Rank: 1,364
- Minimum Payment Amount: $10 (PayPal); $100 (Check)
- Payment Method(s): PayPal, Check
- Programs Offered: Cost Per Click
5. Chitika
Chitika
is an online advertising network that allows publishers to display ads
on their website, blog, app or mobile site. They offers publishers and
advertisers user targeted, search targeted, mobile and local ads for
websites, blogs, apps and mobile sites. As a publisher you can also
refer other publishers to them and earn 10% of their CPC revenue for up
to 10 months from their approval date.- Alexa Rank: 2,326
- Minimum Payment Amount: $10 (PayPal); $50 (Check)
- Payment Method(s): PayPal, Check
- Programs Offered: Cost Per Click
6. Sovrn (formerly Lijit)
Lijit
offers many advertising options like remnant banner ads, homepage
takeovers, rich media ads, contextual ads, image ads, social engagement
ads, etc. They say they have direct partnership with major ad agencies
and networks to maximize your CPMs.- Alexa Rank: 2,326
- Minimum Payment Amount: $10 (PayPal); $50 (Check)
- Payment Method(s): PayPal, Check
- Programs Offered: Cost Per Click
7. Yllix
Yllix is an ad network that supports CPM, CPC, CPA and even Pop Up ads. You can earn additional income by referring new advertisers and publishers. When you refer an advertiser, you get $100 bonus plus 1% of lifetime ad spend. And when you refer a publisher, you get $50 bonus plus 2% of lifetime publisher earnings.- Alexa Rank: 8,455
- Minimum Payment Amount: $10 (PayPal); $500 (Wire Transfer)
- Payment Method(s): PayPal, Wire Transfer
- Programs Offered: Cost Per Impression, Cost Per Click, Cost Per Action, Pop Up Ads
Also try, AdSupply, SwitchAds
Sell Direct Ads
If
your website is in a competitive niche and is getting good traffic then
you can sell direct ads. It works the best when you have banner ad
spots on your website so that potential advertisers can contact you to
buy those ad spots. For some big publishers, selling direct advertising
is their only way of monetization because they can control the CPM and
thereby their income. All you need to do is to create an “Advertise”
page on your blog or website with your Google PageRank, Alexa Traffic
Rank, Traffic Statistics (by Google Analytics) and the available ad
formats with their rates per month. Or you can try the following
networks to make selling easier.
8. BuySellAds
BuySellAds
is an online advertising network where publishers can list their ad
inventory. You get access to thousands of advertisers through their
market place. The BuySellAds network supports web, mobile web, RSS,
Tweets, apps (desktop, iOS, Android) and e-mail. BuySellAds is a good
alternative to AdSense and is used by most professional bloggers.- Alexa Rank: 2,041
- Minimum Payment Amount: $20 (PayPal); $50 (Check); $500 (Wire Transfer)
- Payment Method(s): PayPal, Check, Wire Transfer
- Programs Offered: Cost Per Impression, Fixed Rate Banner Ads, Sponsored Tweets
9. Beacon Ads
Beacon Ads is an alternative to BuySellAds. In fact, the user interface of Beacon Ads looks just like BuySellAds. But the thing is…. Beacon Ads takes 30% commission, while it’s only 25% at BuySellAds.- Alexa Rank: 127,420
- Minimum Payment Amount: $20 (PayPal); $50 (Check)
- Payment Method(s): PayPal, Check
- Programs Offered: Cost Per Impression, Fixed Rate Banner Ads
10. BlogAds
BlogAds specializes in blog advertising and it’s comparable to BuySellAds. You can sell ads directly to advertisers, and can set the prices by yourself. You can earn an additional 15% revenue by referring new advertisers (they take 30% commission for all ad sales).- Alexa Rank: 47,002
- Minimum Payment Amount: $75 (PayPal); $750 (Check & Wire Transfer)
- Payment Method(s): PayPal, Check, Wire Transfer
- Programs Offered: Fixed Rate Banner Ads, Sponsored Tweets
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